Beer - The Perfect Retro Beverage!

Posted by Andrew on

Mixed drinks, martinis and polynesian libations are real crowd pleasers when it comes to having a drink to fit your retro lifestyle. But there is something to be said for the look, history, and, well low price of a cheap good brew, and there are a lot of brands that would fit the bill. On that thought we decided to pick a few and compare on design, kitch and taste. This is by no means a comprehensive list and, as we found, there are many local varieties that are as good (or better) than their national counterparts. Also, we are not hard core beer drinkers, so will not be using words like "hops" since we don't know what they mean ;-)

If you’re going to pick a cheap beer you might as well consider the look as well as the taste ( ...add some lime and even bud light tastes O.K.) So here is a rundown of just a few that would make good additions to your retro lifestyle and quench your thirst without breaking the bank.

Pabst Blue Ribbon

Pabst Blue Ribbon (before it won that ribbon in 1893 it was known just as Pabst) is popular with the Rockabilly crowd, and has enjoyed a recent revival. This beer is popular enough to be served at local bars in Buffalo, and can even be found on tap. The pizzaria down the street from Cats Like Us has $1.50 pints -- you can hardly do better than that!

The Look

Recently this beer has been popular with the hipster crowd, and touted as "Ironically delicious". Really the LOOK may be more important to both rockabillies and hipsters than the taste. The true irony is that they agree on anything.

Pabst Blue Ribbon LogoPabst Blue Ribbon Beer Neon Sign

The can has a great retro style logo and overall design, and you WILL look great drinking it.

Advertising

PBR is a major sponsor of Viva Las Vegas every year and other similar events. (As a side note, there is something just special about seeing the Orleans Hotel cart cases of of PBR into the casino for VLV.) There were some pretty retro-tastic print ads and early television commercials made.

PBR Beer Advertiesement This one has the touch!PBR Beer - Right down my alley! Bowling advertisement

 

 

Miller High Life

Miller High Life, while right next to PBR on the local grocery shelves, seems to be less in the public eye today than years ago. In my research for this article (besides the drinking) my favorite retro commercials were Miller commercials.

The Look

With a fantastic slogan like “The Champagne of Beers”, Miller High Life has a great retro image. I don’t much care for the can design but the logo itself has a nice feel.

Miller High Life LogoMiller High Life Neon Sign

Advertising

Miller High Life beer had fantastic commercials in the 1940s-50s, the best (retro-kitchy) advertising of all the beers here (and sadly the commercials are better than the beer, but more on that later).Enjoy Life with Miller High LifeMiller - The Champagne of Beers Advertisement

 

Genesee

In Rochester, New York not too far from Cats Like Us is the home of  the Genesee Brewing Company. Not as well known as the other two national brands, their Genny Cream Ale variety is very popular. On a recent vacation I was delighted to spot a can of Genesee in the wild! At an event whose only beer sponsor was PBR, this was pretty interesting.

The Look

Genesee has a nice, simple logo and the can looks good in the hand. The look is a very American brew.

Genesee Beer LogoGenesee Beer Neon Sign

 

Advertising 

Ads from the 1970s emphasized good ingredients and use of local waters to make great beer... Some very kitchy earlier ads can also be found.

Genesee Beer Support your local breweryGenesee Beer Advertisement

Watch a video of a commercial here: http://www.youtube.com/watch?v=bdvRg2YhmcY&feature=related

Taste Test

Of course no beer review would be complete without actually drinking them! We staged a blind taste test with a non beer drinker and myself and we agreed on the following results. And although we had no expectations from bargain beers, we were surprised at our preferences.

All the beers had a good head that dissipated too quickly, and a light amber color. Suprisingly we liked Genesee the best, PBR next, and Miller High Life the least. The PBR had the strongest flavor, the Miller a little stronger after flavor, and the Genesee most smooth. We liked Genesee so much in fact that we have switched to it as our cheap beer of choice. Once we run out of the 24 pack we got last week I plan on trying the other Genesee varieties.

 

Pabst Blue Ribbon

Miller High Life

Genesee (Regular)

Logo

**

**

**

Advertising

*

***

*

In the hand

***

*

*

Taste

*

*

***

Overall Rating

**

*

**

 

Final Thoughts

In the end it depends on what you’re looking for in a beer but like I said, we have switched to Genessee Beer for our goto 30 pack at the local grocery store. 

Have a happy 4th of July everyone and have a cold one!

(Remember kids, drink responsibly. If you're going to drink that whole Genesee 30 pack yourself, make sure there is a designated driver ;-)

 

Complete That Look

Why not get some new duds to go with some good suds! Roll on over to the Cats Like Us web store here  for the best and  latest rero style clothing available!

 --Andrew


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2 comments

Created on Posted by Chrystal Comment Link

You should check out Old Milwaukee. Here in Canada the bottles and cans have pinup girls right on the label. Cheap, drinkable beer too!

Created on Posted by Lady Bethezda Comment Link

I guess I’m just an old soul. I will always prefer a beer over a mixed drink. ;)


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